Doha: The Ministry of Interior has introduced a new initiative aimed at reducing road accidents and moving towards a long-term goal of zero fatalities and serious injuries.

Officials said the programme will focus on strengthening traffic law enforcement, raising public awareness and promoting responsible driving behaviour. Special attention will be given to common causes of accidents, including speeding, distracted driving and failure to use seatbelts.

The initiative also includes coordination with relevant authorities to enhance road safety measures and improve monitoring systems. Authorities stressed that public cooperation will play a key role in achieving safer roads across the country.

The ministry said the move reflects ongoing efforts to protect lives and improve overall traffic safety standards nationwide.