FIBA unveils logo and 'Step It Up' campaign for FIBA Basketball World Cup 2027 in Qatar
FIBA unveils logo and 'Step It Up' campaign for FIBA Basketball World Cup 2027 in Qatar

Photo: FIBA

Carmelo Anthony, the renowned FIBA Global Ambassador, has officially launched the visual identity of the highly anticipated FIBA Basketball World Cup 2027, alongside the 'Step It Up' campaign aimed at uniting players, teams, and fans. This initiative seeks to elevate the legacy and impact of the tournament to new heights.


Set to take place in Qatar, the FIBA Basketball World Cup 2027 will mark a historic moment as the first edition held in the Middle East and North Africa (MENA) region, making it FIBA's largest competition ever hosted in a single city. With 32 nations competing for the prestigious title, the event promises to be a spectacular showcase of passion, skill, and pride.


In addition to vying for the coveted silverware, teams will also aim to secure qualifications for the LA 2028 Olympic Games or the FIBA Olympic Qualifying Tournaments. The excitement is building as Doha prepares to welcome the world in 2027 for this monumental event in basketball history.

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