Doha: Safari Hypermarket, one of Qatar's leading retail chains, has launched its much-awaited Fruit Festival and Juice Junction, offering customers a unique blend of health, freshness, and exciting rewards. The four-day festival, running from July 8 to July 11, 2026, was inaugurated at Safari Mall with a ceremonial cake-cutting by Safari Group Chairman Mr. Hamad Dhafer Al Ahbabi and Safari Group Deputy Chairman & Managing Director Mr. Zainul Abideen. Senior members of the Safari management team also attended the launch ceremony.
The Fruit Festival has been organized to encourage healthy living and nutritious eating habits by showcasing an extensive collection of premium-quality fresh fruits sourced directly from around the world. Customers can explore a wide selection of fruits imported from nearly 15 countries, including Egypt, South Africa, Jordan, Brazil, Kenya, India, Vietnam, China, Chile, Pakistan, and Thailand. By sourcing directly from international growers, Safari ensures superior freshness, quality, and value for its customers.
Adding to the festive experience, Safari has also introduced the Juice Junction, a dedicated destination serving freshly prepared beverages designed to help customers stay refreshed during Qatar's summer. The outlet offers more than 30 healthy drinks, including fresh fruit juices, milkshakes, fruit salads, traditional sherbets, Sambaram (spiced buttermilk), and nutritious vegetable juices such as Indian gooseberry (Amla) juice and bitter gourd juice, providing a wide range of wholesome refreshment options.
Visitors to the festival can also take advantage of Safari's ongoing Mega "Shop & Drive" Promotion, which gives customers the opportunity to win 30 brand-new Bestune cars. Shoppers who spend QAR 50 or more at any Safari outlet receive an e-raffle coupon that automatically enters them into the lucky draw. Four Bestune cars will be awarded in each raffle draw, while the grand finale will feature five Bestune cars for lucky winners.
With the launch of the Fruit Festival, Juice Junction, and the Shop & Drive campaign, Safari continues to enhance the shopping experience by combining quality products, healthy lifestyle initiatives, and rewarding promotions. The festival and promotional offers are available across all Safari Hypermarket outlets in Qatar, inviting customers to enjoy fresh flavours while standing a chance to drive home in a brand-new Bestune car.