Doha: Nesto, one of the GCC’s leading retail groups, has officially entered the Qatari market with the opening of its first hypermarket in Al Gharrafa, Doha. The new outlet marks the group’s 152nd store worldwide and the beginning of an ambitious expansion programme that will see eight more outlets established across Qatar.

The Al Gharrafa hypermarket was inaugurated by Chief Patron Mohammed bin Ahmed Al Obaidli, Board Member of Qatar Chamber; Sheikh Hamad bin Thani Al Thani; and Mohammed Mubarak Al-Ameri, Director of the Markets and Specialized Licensing Department. The ceremony was attended by Western International Group Chairman K.P. Basheer and Nesto Group Managing Director Jamal Kunhiparambath, along with other dignitaries and business representatives.

Located at the Old Passport Office Building in Al Gharrafa, the new hypermarket offers customers a comprehensive shopping experience with a wide range of products under one roof. Its product categories include fresh produce, food and groceries, household essentials, fashion, electronics and lifestyle products.

The new outlet is designed to serve Qatar’s diverse and growing consumer base by combining product variety, competitive pricing and convenience. The company said its retail model is focused on providing customers with quality products and value while bringing a broad selection of everyday essentials closer to residential communities.

Speaking at the inauguration, Nesto Group Managing Director Jamal Kunhiparambath said Qatar had been a highly anticipated destination in the group’s growth journey. “Qatar has been a highly anticipated destination in Nesto’s growth journey, and we are proud to finally bring the Nesto experience to customers here. Our 152nd store represents much more than another milestone - it marks the beginning of a long-term journey in Qatar,” he said.

Jamal Kunhiparambath added that Nesto would continue to focus on building customer trust through quality, choice and value, which he described as key pillars of the group’s retail operations across the GCC. The company aims to establish a strong and lasting relationship with consumers in Qatar by responding to their changing shopping needs.

Nesto confirmed that eight additional outlets are already in the pipeline as part of its Qatar expansion strategy. The planned stores are expected to strengthen the group’s presence across the country, while the expansion could also create new employment opportunities and encourage partnerships with local suppliers and businesses.

Nesto’s entry into Qatar marks another significant step in its regional expansion, with the Al Gharrafa outlet becoming the latest addition to its global network of 152 stores. The company said its continued investment in Qatar would focus on offering wider product choices and competitive prices to communities while contributing to the country’s dynamic and growing retail sector.

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