Doha: The Ministry of Social Development and Family (MoSDF) has launched the “Walk Your Kids to School” (“Wassel Eyalak”) campaign as part of its Back to School activities, encouraging parents to accompany their children on their journey to school.

The initiative aims to turn the daily school commute into an opportunity for parents and children to communicate, share concerns and strengthen their family bond.

The ministry said regular parental involvement can help children feel safer, more confident and emotionally prepared for school. Small, consistent moments of interaction can also support their social and educational development.

MoSDF Director of Public Relations Hamad Jarhab said the campaign seeks to transform an everyday routine into a meaningful educational opportunity, while Maryam Abdullah al-Mohannadi of the Ministry of Education and Higher Education highlighted the importance of family involvement in children’s emotional and social well-being.

The campaign brings together MoSDF, the Ministry of Education and Higher Education, the Government Communications Office, Qatar Foundation, Aman, Wifaq and Kanaf to promote stronger family participation and support children throughout the school year.

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